Corteva Agriscience™ is the agriculture division of DowDuPont™ and is the only major agriscience company completely dedicated to agriculture. By combining the colossal strengths of DuPont Pioneer, DuPont Crop Protection and Dow AgroSciences, Corteva Agriscience is able to work across the globe to create a more efficient food system.

The branding for Corteva needed to clearly convey the organization’s dedication to improving agriculture and food systems around the globe. The logo mark reinforces this on multiple levels. The earth-like form and color speak to the global need for stronger food systems. The three converging field elements represent international collaboration as well as Corteva’s three business units (seed technology, crop protection and data). The blue, green and orange color palette evoke water, plants and earth. The design system came to life in collateral, apparel and a packaging system that covered over 1000+ product types.

Project
Corteva Agriscience™

Responsibilities
Design lead
Identity design
Brand guidelines
Art Direction

Animation
Gentleman Scholar